While most musicians only focus on their presence on Spotify and Apple Music, Amazon Music offers several benefits that make it a worthwhile platform for independent musicians to consider exploring.
In addition to a large and growing user base, Amazon Music is closely tied to Alexa and Twitch, which means that listeners can easily access and play music from Amazon Music using voice commands and live performances.
Additionally, the Amazon Music for Artists program provides artists with valuable insights and tools to help them grow their careers and connect with their fans.
In this blog post, we'll take a closer look at the key benefits of Amazon Music for Artists and how you can get started with this powerful tool.
Table of Contents:
I. What is Amazon Music?
Amazon Music is a music streaming service that offers a wide selection of songs, albums, and playlists to its subscribers. The service is available in multiple countries, including the United States, the United Kingdom, Germany, and Japan.
Amazon Music offers several subscription options, including Amazon Music Unlimited, which gives subscribers access to over 70 million songs, as well as Prime Music, which is included with an Amazon Prime membership and offers a selection of 2 million songs.
Additionally, Amazon Music offers a free program that provides artists with valuable insights and tools to help them grow their audience. In the next section, we'll take a closer look at this program and its benefits for independent musicians.
II. Why should you care about Amazon Music?
Most musicians only concern themselves with their presence on Spotify and Apple Music. However, independent musicians should care about their presence on Amazon Music for a number of reasons.
Firstly, Amazon Music has a large and growing user base, which means that there is a potentially huge audience for independent artists to reach. While Spotify and Apple Music are certainly important platforms, it is worth noting that Amazon Prime members also have access to Amazon Music, which means that the platform has a built-in user base of millions of people.
In addition, Amazon Music is closely tied to Amazon's voice assistant, Alexa. This means that listeners can easily access and play music from Amazon Music using voice commands, which could increase exposure for independent artists who have their music on the platform.
Amazon Music is also closely integrated with Twitch, which is a popular live streaming platform. This means that musicians who have their music on Amazon Music can potentially reach new audiences through live performances and collaborations with other Twitch streamers.
Lastly, for musicians looking to take their career to the next level, Amazon Music for Artists provides a powerful set of tools and insights to help you connect with your fans and grow your audience on their service.
Let's dive a bit deeper into the Amazon Music for Artists suite of tools.
III. Features of Amazon Music for Artists
Here are some notable features of the Amazon Music for Artists program:
Customizable artist profile: You can create a customizable artist profile that showcases your music, photos, and bio. This is a great way to connect with your fans and give them a deeper insight into your music and story.
Audience insights: Gain valuable data and insights into your listeners, including where they're located, their age, gender, and listening habits. Use this information to tailor your music and marketing strategies and make data-driven decisions to help grow your fanbase.
Editorial playlist submissions: Amazon Music for Artists allows you to submit your music for editorial playlist consideration, which can help increase your exposure and reach new listeners. (Full process pictured above) [via: Amazon]
Add Intro: One unique feature of Amazon Music for Artists is the ability to add your own touch to introduce your newest release with a quick vocal segment that plays before the song begins. This feature allows you to connect with your fans in a deeper way, so be creative with your introduction!
Performance data: The program allows you to view your performance data, including the number of streams, plays, and purchases, and compare it to previous periods. You can also see your daily trending data to monitor your performance in real-time.
Overall, Amazon Music for Artists is a powerful tool for independent musicians looking to gain more exposure, connect with their fans, and take their music career to the next level.
Now, let's look at how artists can get started using the Amazon Music online platform.
IV. How to Get Started with Amazon Music for Artists
Getting started with Amazon Music for Artists is a straightforward process, let's walk through it step-by-step.
Option 1: Distributor Verification (DistroKid, Tunecore, etc.)
Head to https://artists.amazon.com/claim/search and log in to your Amazon account.
Click on the “Claim an Artist” button and search for your artist name.
Select “Connect Via Distributor”, and follow the instructions to link your account with a digital music distributor such as DistroKid or TuneCore.
Once you have connected your distributor, fill out all the fields that appear on the page including artist name, genre, biography, website URL and social media links (if applicable).
Lastly, upload a profile photo and background image that represent your brand or music style and click “Save” when you are done. Congratulations, you're all set!
Option 2: E-mail Verification
Go to the Amazon Music for Artists website at artists.amazon.com
Click on the "Get Started" button, and login to your Amazon account.
You will be directed to a page where you'll need to enter some basic information such as your name, email address, and password.
You will receive an email from Amazon Music for Artists asking you to verify your email address. Click on the “Verify Email Address” link in the email.
Once you've verified your email address, you will be taken to your dashboard within Amazon Music for Artists.
Congratulations! You have successfully created an Amazon Music for Artists account. From here, you can further customize your artist profile, submit your music for curated playlists, and more!
In conclusion, Amazon Music for Artists is a powerful tool that can help independent musicians gain insights into their streaming data, engage with fans, and grow their fanbase.
With features like Insights, Amazon Music for Artists provides detailed analytics that can help artists make informed decisions about their music and career. Plus, with intros and Amazon music playlist submission tools such as pitching, you can immediately promote new music or upcoming releases.
Overall, Amazon Music for Artists is a must-have for independent musicians looking to take their music career to the next level. It's easy to get started, and the benefits are clear. So, if you haven't already, create an account and start using Amazon Music for Artists today!